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Help us to be there on the hardest day and every day

For most, Christmas is a time of celebration and spending time with family and friends. But for many older people, festive cheer remains out of reach, with a staggering 84,670 older people in Wales saying they will eat Christmas dinner alone this year.

This feeling of isolation is all too familiar, with more than 112,200 older people in Wales finding Christmas Day to be the hardest day of the year, and nearly 98,000 feeling more isolated on this one day, than any other.

No one should feel forgotten.

By donating to the Age Cymru Partnership (Age Cymru, Age Cymru Dyfed, Age Cymru Gwent, Age Cymru Gwynedd a Mon, Age Cymru Powys and Age Cymru West Glamorgan) Christmas campaign, with your support we can continue to be here for older people living in your community when we’re needed the most. Together, we can tackle the loneliness crisis.

With your donation, we can continue to provide essential services that combat loneliness and help bring friendship and support to those who need it most.

Your support will enable us to continue to provide crucial Friendship and Information and Advice services, allowing older people to benefit from companionship and friendship through group activities, social events, and contact from our friendly and supportive volunteers.

Your help will also ensure that nobody goes without the support they need to help with a range of issues which are often heightened at Christmas, such as dealing with the loss of a loved one, affording household costs, getting care and support, or understanding what help there is in their local community.

Your contribution, no matter the size, can have a significant impact on the lives of the 112,200 older people in Wales that feel forgotten at Christmas.


Help someone feel less alone.

With your help, we can provide friendship and support for the thousands of older people spending Christmas alone.


How the Age Cymru partnership has made a difference

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The Age Cymru Partnership has been here supporting older people in Wales. Our vital friendship and information and advice services provides friendship and support to thousands of older people.

  • More than 46,000 older people have benefitted from our friendship service
  • More than 48,000 enquiries were dealt with by our information and advice service.

Our vital friendship and support services have made a huge difference to Evan and Bronwen*

* names have been changed to protect their identities).


“its lovely to know that somebody thinks and cares enough about me to check in on me weekly”

Evan receives a weekly friendship call from Carys.

I sit most days looking out of the window, watching people walk by. Family do their best, but loneliness is a horrible thing, and being predominately housebound the days are so long. However, every Thursday, I keep an eye on the clock as I get a friendship call from my friend at Age Cymru. It puts a big smile on my face. We chat for about 25 minutes, and its lovely to know that somebody thinks and cares enough about me to check in on me weekly.

I’m very happy with the support I receive from Carys and if I was greedy, I’d love more calls from her. She sees the world the way that I see it, we have lots of things in common. I bring experience to the conversation, but we also talk about politics, and the environment. We’ve just clicked.


“It has eased my mind considerably and has given me the confidence to stand up for my mother’s rights.”

Bronwen contacted Age Cymru Advice about her Mum.

Bronwen's mum was in hospital waiting to be discharged. She’d previously had a stroke that left her unable to communicate verbally. Bronwen had Lasting Power of Attorney on her mum’s behalf and was supporting her. Despite communicating that she’d like to continue living at home, Bronwen's mum’s social worker began arranging a placement in a residential care home, far from her home and her family.

“I felt totally exposed, I knew nothing about Social Services acts, it’s not my field.”

Bronwen contacted Age Cymru Advice and spoke with one of our fully trained advisors. She explained that her mum’s social worker had insisted that Social Services were able to place her wherever they felt it most appropriate. Bronwen shared that she hadn’t slept properly for several days. She felt overwhelmed and uncertain. She didn’t agree with what the social worker had said, but she didn’t know what her mum’s rights were.

Our advisor informed Bronwen that her mum does have a choice about where she lives and the care that she receives. They also advised that Bronwen should be a part of the conversation. We supported Bronwen to identify a local advocacy service that could help her mum communicate with Social Services and they empowered Bronwen to speak with her mum’s social worker.

“It has eased my mind considerably and has given me the confidence to stand up for my mother’s rights.”

Our team followed up with Bronwen and she confirmed that she’d managed to secure a new social worker who’d supported her mum to move back home safely. Bronwen shared that she was feeling much better and was now able to sleep properly. They’d built trust with the new social worker and her mum was able to continue receiving the support that she required in the comfort of her own home.

“Without judgement you listened to me, picked out what was important and put it in salient order. You were sympathetic and compassionate, and professional to pick out what was important. You gave me confidence and reaffirmed my feelings were correct.”


Help someone feel less alone.

With your help, we can provide friendship and support for the thousands of older people spending Christmas alone.


We're here to help

We offer support and advice through Age Cymru Advice. If you want to talk to someone directly, in Welsh or English, call us on 0300 303 44 98 charged at local rate (open between 9:00am and 4:00pm, Monday - Friday). Email us at advice@agecymru.org.uk

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