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Final call for The Big Knit

Picture of Big Knit animal designs

Published on 18 May 2022 02:20 PM

Final call to dig out those knitting needles for the innocent Big Knit and help older people in Herefordshire & Worcestershire

Age UK needs the woolly warriors of the two counties to get their knitting needles out and craft as many little hats as possible by 30th June 2022 for the innocent Big Knit campaign.   

Each little hat will be matched with an innocent smoothie bottle, which will go on sale from October 2022. For every be-hatted smoothie sold, 25p will go to Age UK Herefordshire & Worcestershire, helping to make a huge difference to the lives of older people.

Older people are facing a very challenging time with the rising cost of living, particularly the increase in energy prices, with those most vulnerable struggling to make ends meet. Age UK Herefordshire & Worcesterhsire’s services have been a lifeline to older people most in need in the local area, and every knitted hat will help to raise vital funds for the Charity so it can continue to help older people who have no one to turn to.

 “Whether you’re a knitting ninja, a purling pro or just keen to have a go, we need people to join us for the final push of this year’s innocent Big Knit campaign and help us to knit as many little hats as possible before the 30th June.The money raised from these little hats will make a huge difference to older people in our area who need our support. Every hat knitted will help to fund our vital services, including providing advice about the cost of living" says Gill Hutchinson at Age UKHW.

This week we thanked Lynne from Leominster, who brought in her amazing hat collection to the Malvern Gate office.


Jad Marie, innocent drinks, said: "After a really hard couple of years, we want to make this campaign as big as possible so we can help more older people than ever, so please do grab your knitting needles and get crafting! We’re incredibly grateful to all the heroic volunteers who have helped us so far.”

For more information on the innocent Big Knit contact our Hub staff on 0800 008 6077, email us referralhub@ageukhw.org.uk  or visit our Big Knit page here 

Please send completed hats to Gill Hutchinson, Marketing, Age UK Herefordshire & Worcestershire, Malvern Gate, Bromnwich Road, Worcester WR2 4BN.

There are exciting hat designs, including a cheeky monkey, fox cub, sheepish sheep and a unicorn, available to download now. To find out more visit: www.ageuk.org.uk/bigknit or www.thebigknit.co.uk/knittingpatterns