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Love later life

04 July 2014
By: Emily Knight

             Lady on a beach

Earlier this year Age UK launched its ‘Love Later Life’ campaign, a campaign aimed at challenging people’s perceptions of later life and encouraging people to think differently about getting older.

At its heart is the belief that older people have a valued role in society and this is something that should be recognised and celebrated. The campaign was launched with a poignant video accompanied by a poem written by Roger McGough in which he encourages people to ‘enjoy the adventure’ of life whatever your age.

Since its launch we have heard hundreds of fantastic stories about how people are loving later life and these are just a few….

Betty:

Over the past year 81-year-old Betty from Jefferson, Indiana, has faced the tragedy of losing both her husband and her daughter. She is also battling lung cancer but this has not stopped her trying to love later life. In fact as a keen Instagram user she posts inspirational messages and photos on a daily basis. ‘Grandma Betty’ says that ‘each day is a gift, so treat every day like it's your last.’ Check out her inspirational posts here.

Bill:

You’d think that fighting in World War Two, taking part in the D-Day landings and looking after grandchildren would be enough for one life but not for 90-year-old Bill from Vermillion, Minnesota. Bill works at the Radisson Hotel and is in charge of three bellmen, the hotel shop and making sure the guests’ bags are delivered to their rooms. He says ‘I don’t want to quit, I’ve got to have something to do, I’ve worked my whole life and I love it’. Read his full story here.

Colin:

From climbing mountains to volunteering Colin Flinn has ‘never been busier!’ He volunteers with Age UK Northern Ireland and other local organisations with the aim of enabling Equality and Human Rights for all. Colin also spends time as a walk leader and loves to explore the beautiful landscape of Northern Ireland. He says that “volunteering means you encounter new people all the time and make many new friends, one of the reasons why I “love later life!” Read his full story here.

For more details about the campaign and to read further inspirational stories head on over to Age UK’s Love Later Life website.

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