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Privacy policy

At Age UK Cheshire, we are committed to protecting and respecting your privacy.

This notice explains when and why we collect personal information about you, how we use it, the conditions under which we may disclose it to others, how we keep it safe and secure and your rights and choices in relation to your information.

Age UK Cheshire is a local social enterprise and charity that is dedicated to later life.

Our head office address is:
Castle Community Centre
Barbers Lane
Northwich
Cheshire
CW8 1DT
 
Our contact information is 01606 881660 or
admin@ageukcheshire.org.uk

We obtain information about you in the following ways:

Information you give us directly

We may collect and store information about you when you interact with us. For example, this could be when you:

  • register for or use our services and activities
  • give us feedback
  • apply for a job
  • register as a volunteer
  • enter into a contract with us
  • are captured by CCTV recording.

Information you give us indirectly

Your information may be shared with us by third parties, which might include:

  • Partners/individuals sending us referrals/making enquiries about our activities, services and campaigns.
  • When you interact with us on social media platforms such as Facebook, WhatsApp, Twitter or LinkedIn.
  • Subcontractors acting on our behalf who provide us with technical, payment or delivery services, our business partners, advertising networks analytics providers and search information providers.

When you engage with us by phone, mail, in person or online the personal information we collect, store and use might include:

  • your name and contact details (including postal address, email address and telephone number)
  • your date of birth
  • your race, ethnic origin, religion, health or sexual orientation detail
  • personal and health/social care information for specific services.

Data protection laws recognise certain categories of personal information as sensitive and therefore requiring greater protection, for example information about your health, ethnicity and religion.

We may use your information for a number of different purposes, which may include:

  • providing you with the services, products or information you asked for.
  • processing orders that you have submitted
  • carrying out our obligations under any contracts entered into between you and us
  • keeping a record of your relationship with us
  • notifying you of changes to our services
  • sending you communications which you have requested and that may be of interest to you. These may include information about campaigns, fundraising appeals and activities and promotions of goods and services
  • processing grant or job applications
  • managing the employment or volunteer relationship

We keep your information for no longer than is necessary for the purposes it was collected for. The length of time we retain your personal information for is determined by operational and legal considerations. For example, we are legally required to hold some types of information to fulfil our statutory and regulatory obligations (e.g. health/safety and tax/accounting purposes).

We review our retention periods on a regular basis.

We do not sell or rent your information to third parties.

We do not share your information with third parties for marketing purposes.

However, we may disclose your information to third parties in order to achieve the other purposes set out in this policy. These third parties may include:

  • Third parties working on our behalf.
  • Third Party Product Providers we work with.
  • Database providers.
  • Software providers.

We use data processors who are third parties who provide elements of services for us. We have contracts in place with our data processors. This means that they cannot do anything with your personal information unless we have instructed them to do it. They will not share your personal information with any organisation apart from us. They will hold it securely and retain it for the period we instruct.

Data protection law requires us to rely on one or more lawful grounds to process your personal information. We consider the following grounds to be relevant:

Specific Consent

Where you have provided specific consent to us using your personal information in a certain way, such as to send you email, text and/or telephone marketing.

Performance of a contract

Where we are entering into a contract with you or performing our obligations under it like when you buy products and services.

Legal obligation

Where necessary so that we can comply with a legal or regulatory obligation to which we are subject, for example where we are ordered by a court or regulatory authority like the Charity Commission or Fundraising Regulator.

Vital interests

Where it is necessary to protect life or health or a safeguarding issue which requires us to share your information with the emergency and/or statutory services.

Legitimate interests

Where it is reasonably necessary to achieve our or others’ legitimate interests.

We consider our legitimate interests to be running Age UK Cheshire as a charitable organisation in pursuit of our aims and ideals. For example, to:

  • record your information to deliver a service or activity.
  • send postal communications which we think will be of interest to you
  • conduct research to better understand who our supporters are to better target our fundraising
  • monitor who we deal with to protect the charity against fraud, money laundering and other risks
  • enhance, modify, personalise or otherwise improve our services /communications for the benefit of our customers
  • understand better how people interact with our website.
  • manage of the employment or volunteer relationship

When we legitimately process your personal information in this way, we consider and balance any potential impact on you (both positive and negative), and your rights under data protection laws.

When we use sensitive personal information, we require an additional legal basis to do so under data protection laws, so will either do so on the basis of your explicit consent or another route available to us at law.

When you give us personal information, we take steps to ensure that appropriate technical and organisational controls are in place to protect it.

Any sensitive information (such as credit or debit card details) is encrypted and protected. When you are on a secure page, a lock icon will appear on the bottom of web browsers.

Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems.

Under UK data protection law, you have certain rights over the personal information that we hold about you. Here is a summary of the rights that apply:

Right of access

You have a right to request access to the personal data that we hold about you. You also have the right to request a copy of the information we hold about you, and we will provide you with this unless legal exceptions apply.

Right to have your inaccurate personal information corrected

You have the right to have inaccurate or incomplete information we hold about you corrected

Right to restrict use

You have a right to ask us to restrict the processing of some or all of your personal information if there is a disagreement about its accuracy or we’re not lawfully allowed to use it.

Right of erasure

You may ask us to delete some or all of your personal information and in certain cases, and subject to certain exceptions; we will do so as far as we are required to. In many cases, we will anonymise that information, rather than delete it.

Right for your personal information to be portable

If we are processing your personal information (1) based on your consent, or in order to enter into or carry out a contract with you, and (2) the processing is being done by automated means, you may ask us to provide it to you or another service provider in a machine-readable format.

Right to object

You have the right to object to processing where we are using your personal information (1) based on legitimate interests, (2) for direct marketing or (3) for statistical/research purposes.

If you want to exercise any of the above rights, please email us at privacy@ageukcheshire.org.uk or write to CEO, Age UK Cheshire, Castle Community Centre, Northwich, Cheshire, CW8 1DT or make one our team aware of your wishes.

If you have concerns about how we are handling your data you can get further information from the Information Commissioners Office www.ico.org.uk, helpline: 0303 123 1113, Customer Contact, Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF.

We keep this policy under regular review. This policy was last updated in October 2025.