Act Now, Age Better: Movement doesn’t have to cost a lot
Published on 05 May 2026 06:55 PM
Staying active is one of the best things we can do for our health and wellbeing as we age — but it doesn’t have to be expensive.
The Act Now, Age Better campaign is all about helping people in mid-life take simple, realistic steps to move more in their everyday lives. You don’t need a gym membership or specialist equipment. In fact, some of the most effective ways to stay active are completely free.
Small changes, big benefits
Everyday movement really does add up. Simple activities like walking to the shops, doing some gardening or dancing at home all help to improve strength, balance, mood and confidence.
We know everyone’s circumstances are different — and if mobility is limited, staying active might look like gentle movement at home, chair-based exercises, or simply finding comfortable ways to move more in your own space. The key message is that every bit of movement counts, whatever that looks like for you.
Free and low-cost ways to get active
Across Norfolk, there are lots of free or affordable ways to keep moving and meet new people, including:
- Local walking groups
- Community-led exercise and wellbeing sessions
- Social clubs with gentle movement activities
Walking groups are a great way to stay active at your own pace while enjoying fresh air, companionship and support from others. Explore local walking groups across Norfolk.
Find your “Next Move”
The Act Now, Age Better campaign encourages everyone to find movement that works for them. That might be returning to something you used to enjoy, trying a new local group, or simply building more activity into your daily routine. What matters most is finding something you enjoy — because that’s what helps you keep going. It’s never too late to start, and it doesn’t have to cost a thing.