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Firefighters across Brighton are becoming ‘Dementia Friendly’ as part of Dementia Action Week

Published on 21 May 2018 03:24 PM

The Dementia Action Alliance, managed by Age UK Brighton & Hove, is delivering a ‘Dementia Friends’ session to firefighters at Preston Circus station today, at the beginning of Dementia Action Week (21st – 27th May).  

This briefing is the final session of 12 and all firefighters in the City have now had the opportunity to learn about dementia. Firefighters are also offering free home safety visits for people with dementia, as they can be at greater risk of fires in their home. 

The Dementia Action Alliance is working hard to make Brighton and Hove a ‘Dementia Friendly’ City. Thirty organisations have already received their ‘Dementia Friends’ kitemark and forty more are working towards it. Schools, care homes, community groups and organisations like Legal and General have committed time to learning more about dementia. Rix and Kay Solicitors has appointed a specific ‘Dementia Friends Champion’ and has delivered dementia sessions to all one hundred staff in the organisation. Other organisations have adapted their business to make it easier for people with dementia to navigate, so people are able to continue to go out and feel like part of the community.

Matthew Moors, Dementia Action Alliance Coordinator said “As the name implies, Dementia Action Week isn’t just about awareness, it’s about asking people to take action. 

We’re keen to get organisations across Brighton and Hove to join the East Sussex Fire & Rescue Service and many others in becoming ‘Dementia Friendly’. Understanding dementia and making some small adjustments to your business can make a huge difference to people living with the condition, helping them feel less isolated and alone.” 

Other activities around Dementia Action Week in Brighton include: 

  • Last week the Dementia Action Alliance (DAA) delivered a Dementia Friends Session to eight i360 staff members. This was in advance of the i360 holding a carers event on 23rd May where over 20 dementia carers are having a free ‘flight’ on the i360. This event is being run by the DAA in partnership with the Carers Centre Brighton and Hove. 
  • ‘Brainville at Night’ is a play about dementia running from 21st – 23rd May at The Warren. The Guardian described it as “A brave, positive work about dementia.” Call the box office on 01273 987 516 for tickets. 
  • A coffee morning is being held on Thursday 24th May between 10.30am – 12.30pm, The event has been organised by the DAA, Age UK Brighton & Hove and the Alzheimer’s Society to celebrate some of the work going on for people living with dementia and their carers in the city. A number of agencies will have stalls at the event to promote their work and people living with dementia are invited to attend.  

The Dementia Action Alliance is managed by Age UK Brighton & Hove and aims to make Brighton & Hove a dementia friendly city. To get involved email or call Matthew Moors on 01273 720 603. 

If you would like a free Home Safety Visit from East Sussex Fire & Rescue Service, please visit their website, telephone them on 0800 177 7069 or email