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Age UK raises money in a variety of ways.

How we fundraisefor every £1 donatd, 89p goes directly to helping older people

We are grateful to our many generous supporters. Fundraising, through donations, legacies, gifts and other voluntary contributions makes up our largest source of net income. We also raise money by delivering charitable activities. For every £1 donated to Age UK, 89p is available to help older people and 11p is used to raise funds for today and tomorrow.

We fundraise in a way that has older people and our generous donors in mind. We have established principles to ensure that we do not engage in practices that are inconsistent with Age UK’s values. Our Fundraising Charter sets out these principles and reassures people about what we will and will not do when fundraising.

Read our Fundraising Charter

How we trade

Age UK Trading CIC, a social enterprise, raises money for Age UK’s charitable work by donating the profits it makes from running over 400 charity shops, providing financial services that meet the needs of older people, offering independent living products, such as stair lifts as part of our At Home range, and by running a lottery and raffle.

We work hard to offer good value products and services that offer features that older people tell us are important to them.

Our work in 2015/16

In 2015/16, our net incoming resources were £86.4 million. This can be broken down into seven main income streams (figures represent total net income for the past year):

  • voluntary £47.7m
  • charitable £6.2m
  • retail £5.5m
  • financial services £15.5m
  • at home £4.5m
  • other trading £5.6m
  • investments and other £1.4m

How we helped people in later life

Our work can be broken down into six main areas. This year we spent £80.8 million on charitable work, of which we used:

More about our income sources


The generosity of our supporters is vital to our survival - donations and gifts are our single greatest source of income.
More information on how to make a donation


A donation left to Age UK in your will could make a real difference to people in later life. You can choose whether to donate to our international, national, regional or local work.
Find out more about leaving a legacy


Trusts and Foundations

Retail and trading

If you'd like more information about how we raised or spent our funds, download Age UK's Report of Trustees and Annual Accounts. For a summary of Age UK's work in the past year, read our Annual Review.

Report of Trustees and Annual Accounts 2015/16 (PDF 1 MB)

Annual Review: #ProudtoBeAgeUK 2015/16 (PDF 1 MB)

Further information

For more information: Call Age UK Advice: 0800 169 2081

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